BRP Inc. (DOO) got an 8% lift yesterday on the back of a new product launch that it’s touting as the most affordable HVAC-equipped side-by-side in the industry. Alongside Q2 results, we highlighted healthy inventory levels…

… that would enable the company to push new product through at better margins, driving a re-acceleration of revenue.

Well now they’re doing it, and the market has woken up to the fact that this isn’t a “show me” story anymore.